Cookie policy
This document describes how the website operator SPÁLENSKÝ-DŘEVĚNÉ LŠTY s.r.o. uses cookies when you use our website. The operator of the website is the company SPÁLENSKÝ - DŘEVĚNÉ LIŠTY s.r.o., with registered office at Kamýk nad Vltavou No. 132, 262 63 Kamýk nad Vltavou, ID No. 27200019, registered with the Municipal Court in Prague, Section C, Insert 103926 (hereinafter also referred to as "we").
You can contact us regarding your personal data at the following e-mail address info@spalensky.cz.
We have appointed a Data Protection Officer who can be contacted by email at info@spalensky.
1. COOKIES GENERAL
1.1 Cookies are small text files that are stored on your computer, smartphone or other device when you browse websites or apps that allow you to be recognised. We also use the term cookies as shorthand for other technologies that allow us to detect user behaviour on websites (e.g. pixel).
1.2 The information stored in cookies may relate to your browsing habits or may contain a unique identifier that allows the website to recognise you on your next visit.
1.3 Cookies can be divided according to their lifespan:
1.3.1 Short-term cookies are deleted from the browser when it is closed.
1.3.2 Long-term cookies remain stored in the browser even after it is closed and are deleted depending on their settings, the so-called lifetime, or until you manually delete them.
1.4 Cookies are further divided according to the entity that issues them:
1.4.1 First Party Cookies are cookies created directly by our website and are mainly used for the proper functioning of the website..
1.4.2 Third Party Cookies are stored through our website, however. These cookies may be processed and otherwise used by a third party.
1.5 Each cookie that is encoded on our site is part of one of the services described below. Each service may use a different number of cookies, which may have different lifetimes. A larger number of cookies have a short lifespan, however, for your clarity, we always list the most vital cookies from the whole service in the table, i.e. the one that has the longest lifespan.
2 CONSENT TO THE USE OF COOKIES
2.1 If you give us permission to use cookies on our site, we will store information related to your visit in your browser, usually in the form of cookies. This includes information about your preferences, your device, or what you have viewed. We use this information to fine-tune our website to your satisfaction, to create relevant marketing campaigns and to share content on social media.
2.2 The exception to this are cookies necessary for the functioning of the site. We do not need your consent to use them and they are therefore always active.
2.3 You can always modify your cookie settings here.
2.4 When you give your permission to store cookies, you also give your consent to the transfer of personal data to third-party cookie providers. Some of these providers or their partners may be located in countries that may not provide sufficient protection for personal data, in particular the USA..
3 ESSENTIAL COOKIES
3.1 These cookies are essential for the proper functioning of the site, allowing you to move around the site and ensuring proper functionality.
| Name | Purpose | Processed data | Lifetime |
| Functional website cookie Provider: SPÁLENSKÝ-DŘEVĚNÉ LIŠTY s.r.o. |
Making the website work | User and saved items data | 14 days |
4 FUNCTIONAL COOKIES
4.1 Functional cookies help our site to provide you with a more convenient visit experience. They may be set by us or by third party providers whose services we use on the site. If you do not enable cookies, some or all of these services may not work properly.
4.2 If personal data is processed, the basis for the processing is our legitimate interest.
4.3 Functional cookies that can be found on our website:
| Name | Purpose | Processed data | Lifetime |
| Google maps Provider: Google Ireland Limited |
This service allows you to conveniently find us on the attached Google map. We do not make any use of the cookies stored via this map, but they may be used and analysed by third parties. | Unique anonymised visitor ID | 1 year |
5 ANALYTICAL COOKIES
5.1 They help us track the number of visitors and also what source the traffic is coming from, allowing us to improve the performance of the site. We can use them to determine which pages are the most popular and which are unpopular, as well as to track how visitors move around the site. We only use aggregated data from which we do not know your identity. If we use third-party cookies, our partner may link this information to other information they have about you, for example because you use their services. If you do not allow cookies, we will not know when you visited our site.
5.2 If personal data is processed, the basis for the processing is our legitimate interest. However, if there may be a link to our partner's data, the legal basis is the consent you gave when you allowed the cookie. In the case of the use of Smartlook, the legal basis for processing is your consent.
5.3 Analytical cookies, which can be found on our website:
| Name | Purpose | Processed data | Lifetime |
| Google Analytics Provider: Google Ireland Limited |
The service helps us to obtain information about the user's behaviour on the site. We use the information to obtain statistical information and to improve our services. | IP address, unique anonymised visitor ID, information about the use of our site, times and numbers of visits, where you came to our site from, technical data about your device, demographic data. | 2 years |
| Google Analytics uses the Google Analytics conversion code to obtain statistical information about the effectiveness of our advertising activities on various platforms, i.e. not only on the Google network. | Price and content of the sent order. | 2 years | |
| Smartlook | The service helps us analyse user behaviour on the site in order to design better layouts, functionality and other site improvements. | Unique anonymised user ID, information about the user's behaviour on the website. | 1 year |
6 AD COOKIES
6.1 These cookies may be set by advertising partners on our site. They may use them to create profiles about your interests and serve you ads on other sites based on those profiles. However, they do not store your personal information directly, but through unique browser and internet device identifiers. If you don't allow them, you will see less targeted advertising on the site.
6.2 The processing of personal data for marketing purposes is based on the consent you gave when you allowed the cookie.
6.3 Advertising cookies found on our website
| Name | Purpose | Processed data | Lifetime |
| Google Ads Provider: Google Ireland Limited |
The service helps us to set up advertising campaigns so that they are effective. It helps us reach our visitors again. If you view a product on our site, an ad for our products may then appear when you visit a website that is part of the Google ad network. | IP address, unique anonymised visitor ID, information about the use of our site. | 3 months |
| We also use the Google Ads conversion key cookie to analyse the effectiveness of advertising. | Price and content of the sent order. | 3 months | |
| Sklik remarketing Seznam.cz, a.s. |
The service provides device identification and subsequent marketing outreach on advertising spaces in the Seznam search engine. | IP address, unique anonymised visitor ID, information about the use of our site. | 3 months |
| We use the Sklik conversion code to measure advertising effectiveness. | Price and content of the sent order. | 3 months | |
| Facebook remarketing Meta Platforms Ireland Limited |
The service uses Facebook to deliver a range of advertising products, such as real-time offers from third-party advertisers. | Information about the use of our site, records of categories and products viewed, making a purchase | 90 days |
| Twitter button Twitter, Inc. |
They allow you to share content on Twitter. If you click on the share button, you will be redirected to the social network Twitter, which may store a cookie in your browser. We do not use these cookies in any way. The collection of information and their use is governed by the terms and conditions of the operator. | Information about using our site | 1 year |
| Facebook button Meta Platforms Ireland Limited |
They allow you to share content on Facebook. If you click on the share button, you will be redirected to Facebook, which may store a cookie in your browser. We do not use these cookies in any way. The collection of information and their use is governed by the terms and conditions of the operator. | Information about using our site | 1 year |
7 RECIPIENTS OF PERSONAL DATA
7.1 We use third party cookies to maximise the effectiveness of the website. Your data may be transferred to our partners whose services we use via third party cookies. These service providers may use the personal data from the cookie for their own purposes in accordance with their own privacy policies and are thus additional data controllers. We have no influence on their processing of personal data.
7.2 If you are a registered user of that provider's services, that provider may link the information from the cookies to the information it has about you based on your registration.
7.3 List of third party cookie providers:
| Provider | Name service | Link to information on the processing of data from the provider's cookies |
| Google Ireland Limited | Google Analytics Google Maps Google Ads |
https://policies.google.com/privacy?hl=cs&gl=cz |
| Seznam.cz, a.s. | Sklik | https://o.seznam.cz/ochrana-udaju/personalizace-obsahu-a-reklamy/ |
| Meta Platforms Ireland Limited | Facebook Pixel Facebook button |
https://www.facebook.com/policies/cookies/ |
| Twitter, Inc. | https://twitter.com/en/privacy |
7.4 In other cases, our partners providing services based on third-party cookies are our processors. This means that these providers process personal data from cookies only to the extent that we instruct them to do so.
8 WHAT ARE YOUR RIGHTS
8.1 Under the law, you have the right to ask us to provide you with information or to carry out certain operations with your personal data.
8.1.1 Right to withdraw consent: If we process personal data with your consent, you may withdraw your consent for further use at any time.
8.1.2 Right to erasure: In certain circumstances you have the right to ask us to delete your data, for example if you have withdrawn your consent to the processing of personal data or if the personal data is no longer necessary for the original purpose.
8.1.3 Right of access: you have the right to a copy of the personal data we hold about you and to certain information about how we use it.
8.1.4 Right to rectification: If you believe that the information we hold about you is inaccurate, you can ask us to update or amend it.
8.1.5 Right to object: You have the right to object to processing that we carry out for legitimate interest purposes.
8.1.6 Right to data portability: this is the right to provide personal data in a machine-readable format, which applies to personal data that you have provided to us and that we process for the performance of a contract with you. In view of the business object of our company, this right will only be applicable to a limited extent.
8.1.7 Right to restrict processing: in certain circumstances you have the right to ask us to stop using your personal information, for example if you believe that the personal information we hold about you is not accurate or if you believe that there is no longer a need for us to use your personal information.
8.2 Only you, or your agent, can make a request. If we are unsure of the identity of the applicant, we may ask you for further information to verify your identity.
8.3 Our obligation to comply with a request depends in some cases on the purpose for which we are processing your data. Some rights can only be exercised for certain processing purposes or there are exceptions.
8.4 You can claim your rights at the following email address info@spalensky.cz, you can change your consent to the use of cookies at this link.
9 EFFECTIVENESS OF THE PRINCIPLES
9.1 This Policy is effective as of January 1, 2022. We may change this Policy by posting a new version on our website.